Everything I Know About The O.F.A. / GM Program

One of the best partnerships General Motors has secured is definitely with the O.F.A.

That stands for the Ontario Federation of Agriculture, not the Ontario Farmer’s Association which is what everyone (including myself) had initially thinks.

I can’t tell you how many customers walk through the doors of Truckville (Ernie Dean Chevrolet) who are clearly farmers and know nothing about the O.F.A. program.

Which is a shame because they could’ve missed out on MASSIVE savings if they were not informed.

I decided it was time to write about my experience with the O.F.A. program at the dealership I manage.

Ernie Dean Chevrolet Buick GMC is located right smack dab in the heart of Farm Country….Alliston Ontario.

Heck, our annual festival is called the Potatoe festival.  Most of the guys I grew up with and am still good friends with are local potatoe farmers.

A lot of them had no idea about this deal or how it worked.

So here is the jist……

The O.F.A. is the largest general farm organization in Ontario.   That claim was made right here on their website.

They have over 37,000 farm families across the province!!!

There is definitely power in numbers. 

Think about what kind of discounts you could negotiate from GM if you were able to bring 37,000 strong to the table.

This is basically treated like a fleet program.

A majority of GM vehicles are eligible for the program (sorry no Corvette’s).  Our store probably sells 95% trucks when it comes to O.F.A. deals.

You first will need to prove you are an O.F.A. member.  If you are not a member but want to join you can do that on the O.F.A. website.

Ok so you’re ready to buy

First off let the dealer know you are an O.F.A. member.

Why play games?

It just wastes time and confuses everyone.

I would call the O.F.A. ahead and make sure they send you the O.F.A. letter with all of the credits for each eligible vehicle.

You can get this before even stepping foot inside a dealership.

Here is the number:  1.800.668.3277

Email: info@ofa.on.ca

Now this is where I’ve seen some members get things confused.

The MSRP of a vehicle is what you see on the window sticker.

A lot of times customers think the price is MSRP minus the O.F.A. credit.

And in some cases, it may be.

However, every deal I’ve ever been involved with goes more like this:

MSRP minus Dealer Discount minus O.F.A. credit.

You follow me?

Make sure you ask the dealer what (if any) the dealer discount is and then use your O.F.A. credit summary to verify you are getting the right amount.

Can you finance an O.F.A. deal?

Yes and No.

An O.F.A. deal is treated the same way a Fleet deal is.

Cash.

Now if you want to arrange financing for the full amount OR portion we can do that but you won’t be able to combine your O.F.A. discount with GM’s sub vented rates (0% etc;).

A lot of my O.F.A. customers will have a trade-in so when you finance the difference it’s not that much.

Can I buy a truck from you if I don’t live close?

Well of course you can.

I’ve sold trucks to O.F.A. members all over the province.  In some cases, we even delivered to their doorstep.

If you have a trade it makes it a bit trickier but as long as you know how to email or text photos I’m sure we will figure it out.

Last spring, I created a pretty awesome O.F.A. frequently asked questions video on our YouTube Channel.

However, I had to take it down because I communicated the actual credits.  This is not allowed and I’m sorry.

Below is a screenshot of what I looked like on film!

Feel free to contact me if you would like any O.F.A. questions answered or a quote on a truck.

This contact form is the quickest and easiest for me to manage – I WANT AN O.F.A. QUOTE

Sun shining on my bald head on the set for my O.F.A. video that was removed

 

 

Working both in the dealership and on the vendor side, I have spent the last 10 years of my life studying the car business. I love car dealers. I love blogs. I am The Dealer Geek.

Please note: I reserve the right to delete comments that are offensive or off-topic.