Five Alive – May 2011 – Must Read Articles


It’s been tough to get this post completed as Toronto was finally blessed with a sunny weekend after a two week rain massacre that kept everyone indoors. It’s been a busy month for myslef  with updating the blog, selling Kijiji Autos classified across the GTA and Ottawa, and continuing to help dealers increase their website leads with Live Chat.   So here it is again in no particular order.

  1. How to handle “I want your best price” on a used car – My man Jerry Thibeau addresses the nation on the question any sales rep in the dealership still struggles with.
  2. OEM dealer education has failed – Brian Pasch speaks out on the lack of Know-How the OEM’s have in regards to SEO and best practices.  Canadian dealers beware of the OEM’s tightening up regulations on marketing to surrounding cities via the internet.
  3. 11 Ways your dealer can benefit from Video –  Recorded Webinar to kick back with courtesy of the TK crew.
  4. QR Codes Get Your Scan on – Jill Clark talks QR codes. This is targeted at the Hospitality industry but can be applied to your dealership…..think QR on work orders!
  5. What Andre Agassi can teach you about Facebook –  Jeff Bullas puts together a great post on some uber successful Facebook Fan pages.  Jeff has a great blog but he tweets too much, just saying.

General Manager at Ernie Dean Chevrolet Buick GMC in Alliston, ON. Sharing with you everything I can about the car business.